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Monday, August 10, 2020

Archive for the 'Customer Data Strategies' Category

Three strategies to improve data and AI integration

Data is one of the key elements to help you enhance your possibility of achieving success in marketing domain. It helps you rightly understand the customers and rightly target them.Integrating the data with Artificial Intelligence helps you achieve even better results. ReadWrite contributor Brad Anderson has shared three strategies to improve data and AI integration.Anderson says, “Because AI can analyze customers’ behavior in real time, it can prompt automated systems to respond rapidly enough to influence consumer behavior favorably. This has important applications not only in retail,... [...]

‘Customer Data Strategies & Identity Resolution: Best Practices’ Webinar 1.00 pm EST

Digital Marketing Depot is hosting a webinar on ‘Customer Data Strategies & Identity Resolution: Best Practices’ on Thursday, April 26 at 1.00 pm EST.The DMD team says, “Join our experts as we discuss data best practices that will solidify your customer data foundation. We’ll explore how new techniques in identity resolution can connect the data fragments that exist across your organization, and fuel more relevant customer relationship marketing strategies.Attend this webinar and learn:Tactics to build 360◦ customer profiles from pieces of data.Identity-proofing... [...]

‘Customer Data Strategies & Identity Resolution: Best Practices’ Webinar April 26

Digital Marketing Depot is hosting a webinar on ‘Customer Data Strategies & Identity Resolution: Best Practices’ on Thursday, April 26 at 1.00 pm EST.The DMD team says, “Join our experts as we discuss data best practices that will solidify your customer data foundation. We’ll explore how new techniques in identity resolution can connect the data fragments that exist across your organization, and fuel more relevant customer relationship marketing strategies.Attend this webinar and learn:Tactics to build 360◦ customer profiles from pieces of data.Identity-proofing... [...]