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Friday, April 23, 2021

Archive for the 'conversion rate optimisation' Category

Improve Your Conversion Rate with These Web Design Principles

OptinMonster contributor Nathan Thompson has published an article highlighting 11 web design principles that will boost your conversion rate. He says, “According to research from Stanford University, 46.1% of people say a website’s design is the top criteria for deciding if a company is credible or not. So it’s extremely important that your design looks professional. Whether or not your website is aesthetically pleasing also plays a big role in conversion rate optimization. Given 15 minutes to consume content, two-thirds of people would rather read something beautifully designed than... [...]

A CRO Guide for Marketers

Conversion rate optimization is a process of increasing the percentage of your website visitors taking the desired action. It is quite essential for achieving marketing success. VWO’s Nida Zehra has published ‘A CRO Guide for Marketers’. She says, “First thing first. You must know what you want to achieve with your optimization exercise. You need to zero in on a set of goals, and for that, you need to sit with your stakeholders and identify the critical metrics (also known as KPIs) that define your business goals. Once you have identified the goals specific to marketing,... [...]

96% Of Your Landing Page Visitors Will NEVER Convert [Video]

Your website’s landing pages are a crucial element for improving your marketing performance. According to Marketing Land contributor Khalid Saleh, companies having 10 – 15 landing pages have gained 55% growth in the total number of leads. Neil Patel has published a new video ‘96% Of Your Landing Page Visitors Will NEVER Convert (And How to Improve That)’ to help you improve your landing page’s conversion rate. Patel says, “You’re selling a product or service, you hire a designer, a web developer to build amazing landing pages for you. You pay... [...]

‘Improve Your Website (And Sales) Immediately with CRO’ Webinar April 9 [Webinar]

The success of your website depends on the conversion rate it achieves. With right conversion rate optimization strategies you can increase your online sales. Hanapin Marketing is hosting a webinar on ‘Improve Your Website (And Sales) Immediately with CRO’ on Thursday, April 9, 2020 at 1.00 pm ET. The Hanapin team says, “Whether the current climate has customers flocking to your website, or you’ve had to cut back on PPC spend because of budget concerns – conversion rate optimization (CRO) can help improve your website. create a better experience for your users that benefits... [...]

How Storytelling Helps Increase Conversion Rates [Podcast]

Storytelling is a proven method to persuade your audience and convert them into customers. It is a way to move closer to them. Neil Patel has published a new podcast episode titled ‘How Storytelling Helps Increase Conversion Rates’ to help you use storytelling to increase conversion rates. Patel says, “In episode #1239, we discuss the benefits of creating a story around your business. Before people will invest in your product or service, especially with higher-priced items, they want to relate to you, and stories are a great way of making yourself more relatable. Tune... [...]

The Definitive Guide to Conversion Rate Optimization [Free Guide]

Driving more traffic to website and converting the generated leads into customers – is the ultimate goal of any business today. An effective conversion rate optimization (CRO) strategy enables your prospects to take an action when they visit your website. To help you better understand the CRO process and improve your marketing performance, Omniconver team has published a new guide called ‘The Definitive Guide to Conversion Rate Optimization’. Omniconver team says, “We will cover the CRO basics, CRO techniques, conversion rate optimization strategies, things to... [...]

ConversioWidgets: Struggling with Conversions on your Website? #ad

If you are like many website owners, you struggle to convert your visitors into leads and sales. Conversion rate (the percent of visitors who respond to your call to action) is a major factor for website success. Boosting your conversion rate increases your profit without any increse in traffic (or expenses). However, correcting your conversion problem can burn thousands of dollars while you are experimenting with solutions. This week, new cloud-based software (ConversioWidgets Pro) was announced that helps you address your conversion problems. This new Conversion Tool for Website Owners consists... [...]

6-Point Checklist to Improve Your Conversion Rate

Your website’s conversion rate is the number of conversions divided by the total number of visitors. It reflects your site revenue and the scope for further improvement in terms of making more business. Portent contributor Tim Mehta has shared a 6-point checklist to help you prevent your conversion rates from dropping. Maheta says, “Here’s a checklist of what you should do if your conversion rates see a sudden drop. 1. Isolate and Find the Source of the Issue in Analytics A very common cause of conversion rate drop is inflation of low-quality traffic. One of Portent’s... [...]

Improve Your Conversion Rate with These Live Chat Software Tools

Customer engagement depends on how well you are treating them when they arrive on your website. Setting up quick and easy support channel to answer their queries is one of the ways to serve them better. To help you attend your visitors in time HubSpot’s Meredith Hart has listed 13 best live Chat software tools of 2019. Hart says,”Wouldn’t it be great if your sales team could connect with prospects in a similar way? No matter which stage of the sales lifecycle they’re in, 82% of consumers rate an “immediate” response as important or very important if... [...]

Improve Your Conversion Rate with These Tips

Your website requires a strong strategy to boost the conversion rate. The first thing you need to do is capture your prospects’ attention and drive them to an irresistible offer. The Search Engine Journal team has shared four proven strategies to help marketers improve their conversion rates. Vikas Agrawal says, “What if I told you you could increase your conversion rate by 5x? Interested? Then read on to learn four way I’ve done it with my own sites. 1. Enhance Your Website’s Personalization According to a Forrester report, 68 percent of businesses have made personalizing... [...]