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Saturday, December 4, 2021

Archive for the 'conversion rate optimisation' Category

Five Strategies to Improve Conversion Rate

Conversion rate optimization is the process of increasing the percentage of users or website visitors to take a desired action. Spiralytics contributor Dhru Mehta has shared five useful ways to improve your company’s conversion rate. He says, “If you, as an entrepreneur, are hoping for long-term success, then you should possess a strategy for growth. Fortunately, even in a market teeming with startups, you can make your mark and have a profitable business to carve a path to success. By employing a mix of traditional and creative solutions, you can build yourself a sizable customer base... [...]

Mastering Conversion Rate Optimization in 2 Weeks [Video]

Conversion rate optimization (CRO) is the process of optimizing your site or landing page experience based on website visitor behavior to help improve the probability of the visitor taking desired actions on the said page. Neil Patel has published a new video ‘Mastering Conversion Rate Optimization in 2 Weeks’ to help you improve your conversation rate optimization. He says, “This is the last lesson in week two and technically the last lesson of the course. If you miss any of the other previous lessons, you can find them all at and click on CRO Unlocked”. Neil... [...]

Improve Your Conversion Rate with These Web Design Principles

OptinMonster contributor Nathan Thompson has published an article highlighting 11 web design principles that will boost your conversion rate. He says, “According to research from Stanford University, 46.1% of people say a website’s design is the top criteria for deciding if a company is credible or not. So it’s extremely important that your design looks professional. Whether or not your website is aesthetically pleasing also plays a big role in conversion rate optimization. Given 15 minutes to consume content, two-thirds of people would rather read something beautifully designed than... [...]

A CRO Guide for Marketers

Conversion rate optimization is a process of increasing the percentage of your website visitors taking the desired action. It is quite essential for achieving marketing success. VWO’s Nida Zehra has published ‘A CRO Guide for Marketers’. She says, “First thing first. You must know what you want to achieve with your optimization exercise. You need to zero in on a set of goals, and for that, you need to sit with your stakeholders and identify the critical metrics (also known as KPIs) that define your business goals. Once you have identified the goals specific to marketing,... [...]

96% Of Your Landing Page Visitors Will NEVER Convert [Video]

Your website’s landing pages are a crucial element for improving your marketing performance. According to Marketing Land contributor Khalid Saleh, companies having 10 – 15 landing pages have gained 55% growth in the total number of leads. Neil Patel has published a new video ‘96% Of Your Landing Page Visitors Will NEVER Convert (And How to Improve That)’ to help you improve your landing page’s conversion rate. Patel says, “You’re selling a product or service, you hire a designer, a web developer to build amazing landing pages for you. You pay... [...]

‘Improve Your Website (And Sales) Immediately with CRO’ Webinar April 9 [Webinar]

The success of your website depends on the conversion rate it achieves. With right conversion rate optimization strategies you can increase your online sales. Hanapin Marketing is hosting a webinar on ‘Improve Your Website (And Sales) Immediately with CRO’ on Thursday, April 9, 2020 at 1.00 pm ET. The Hanapin team says, “Whether the current climate has customers flocking to your website, or you’ve had to cut back on PPC spend because of budget concerns – conversion rate optimization (CRO) can help improve your website. create a better experience for your users that benefits... [...]

How Storytelling Helps Increase Conversion Rates [Podcast]

Storytelling is a proven method to persuade your audience and convert them into customers. It is a way to move closer to them. Neil Patel has published a new podcast episode titled ‘How Storytelling Helps Increase Conversion Rates’ to help you use storytelling to increase conversion rates. Patel says, “In episode #1239, we discuss the benefits of creating a story around your business. Before people will invest in your product or service, especially with higher-priced items, they want to relate to you, and stories are a great way of making yourself more relatable. Tune... [...]

The Definitive Guide to Conversion Rate Optimization [Free Guide]

Driving more traffic to website and converting the generated leads into customers – is the ultimate goal of any business today. An effective conversion rate optimization (CRO) strategy enables your prospects to take an action when they visit your website. To help you better understand the CRO process and improve your marketing performance, Omniconver team has published a new guide called ‘The Definitive Guide to Conversion Rate Optimization’. Omniconver team says, “We will cover the CRO basics, CRO techniques, conversion rate optimization strategies, things to... [...]

ConversioWidgets: Struggling with Conversions on your Website? #ad

If you are like many website owners, you struggle to convert your visitors into leads and sales. Conversion rate (the percent of visitors who respond to your call to action) is a major factor for website success. Boosting your conversion rate increases your profit without any increse in traffic (or expenses). However, correcting your conversion problem can burn thousands of dollars while you are experimenting with solutions. This week, new cloud-based software (ConversioWidgets Pro) was announced that helps you address your conversion problems. This new Conversion Tool for Website Owners consists... [...]

6-Point Checklist to Improve Your Conversion Rate

Your website’s conversion rate is the number of conversions divided by the total number of visitors. It reflects your site revenue and the scope for further improvement in terms of making more business. Portent contributor Tim Mehta has shared a 6-point checklist to help you prevent your conversion rates from dropping. Maheta says, “Here’s a checklist of what you should do if your conversion rates see a sudden drop. 1. Isolate and Find the Source of the Issue in Analytics A very common cause of conversion rate drop is inflation of low-quality traffic. One of Portent’s... [...]