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Sunday, August 14, 2022

Archive for the 'Alphabet News' Category

Forrester: Alphabet’s Earnings Emphasize A Skewed Value On Monopolies

Forrester’s Shar VanBoskirk has posted an article presenting the details of Alphabet’s Q1 2017 earnings. The article focuses on Google’s largest revenue drivers — adwords and programmatic ads, status of the search volumes over a period of time and Amazon’s competition with Google. VanBoskirk adds, “I don’t expect Google to feel a pinch as much as a change in its revenue composition. By the time Google’s paid search business starts to give way to intelligent agents just offloading decisions, its online video (youtube)... [...]

‘Alphabet reports $24.75 billion in Q1 revenues, beating expectations’ – Marketing Land

Ginny Marvin says, “Google parent Alphabet Inc. announced revenues of $24.75 billion for the first quarter of this year, a 22 percent increase year over year. That’s above analyst expectations, and the stock is up in after-hours trading. Ad revenues were $21.4 billion, a 19 percent increase over Q1 2015. Google site revenues were $17.4 billion (up 21 percent), and network revenues were $4 billion (up 9 percent). Paid clicks were up on Google sites and network properties, 53 percent and 10 percent respectively. The trend of lower YoY CPCs continued, with Google... [...]