I Built & Sold a $100M Brand with These Marketing Tactics [Podcast]
HubSpot has published the latest episode of the ‘Marketing Against the Grain’ podcast titled ‘I Built & Sold a $100M Brand with These Marketing Tactics’ featuring Neil Patel and Eric Siu.
The video covers the following:
Making branding relatable through personal, engaging storytelling.
Avoid early fixed costs to ensure sustainability.
More cash reduces urgency, prevents costly mistakes.
Lack of long-term strategy harms data-focused marketing.
Measure long-term impact, avoid rising ad costs.
Brand focused on levity with shorter shorts.
Adaptation for short-term gains in marketing.
Leverage LinkedIn, Instagram, Twitter for business growth.
IM News Watch is compensated for the ads it shows, either when the product owner places the ad or when someone purchases a product from the ad or both.
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