Education marketing is a marketing strategy that involves analyzing the market, adapting services to the needs of potential clients, and promoting a school’s value proposition.

HubSpot has published ‘The Complete Guide to Education Marketing‘.

Jenny Romanchuk says, “In this guide, you’ll learn the fundamentals of education marketing. Understand the steps of building an education marketing strategy, as well as get actionable tips.

Table of Contents

What is education marketing?

Education marketing is the practice of promoting educational institutions, programs, products, or services to prospective students (aka clients), thus increasing student enrollment.

Let’s dive into an example. A nearby community college is seeking to increase the number of students enrolling in its vocational training courses, with a specific focus on healthcare programs.”

The Complete Guide to Education Marketing

HubSpot

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