One of the biggest challenges for marketers is identifying the key ingredients that keep their audiences coming back for more, and ensuring that their messaging and value propositions follow suit.

Adweek is hosting a webinar ‘The Fandom Formula for Brand Loyalty: The New Science of Actionable Insights’ on Thursday, June 8, 2023, at 1.00 pm EDT.

The Adweek team says, “Learn how to reinforce your intuition with data-driven insights from NetBase Quid’s Harvey Rañola, global head of media intelligence, and Brandon Gomez, senior insights delivery analyst. You’ll find out:

  • How to build a holistic view of your campaigns and competitive space, and draw inspiration from the entertainment industry
  • How to identify key success factors by comparing and contrasting news and social data
  • Ways to improve your messaging and value proposition for your key demographics.”

The Fandom Formula for Brand Loyalty

Adweek

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