Three Steps Process for Blog Content Analysis
By analyzing your blog content, you can find the overall effectiveness of your content and allows you to set up benchmarks to monitor improvements.
seoClarity contributor Mary Kate Mack has published an artcle featuring three
She says, “Every company analyzes its blog content differently and will focus on slightly different insights depending on their overall content marketing goals
That said, there are several core steps included in a blog content analysis.
Step 1: Conduct a Thorough Review of Blog Content Performance
Reviewing all content-related data to evaluate various relevant metrics and KPIs is the first step in blog content analysis. When completed manually, this process is typically very time-consuming.
To save time, you can use an SEO platform to monitor relevant sections of your site. seoClarity, for example, allows you tag any section or collection of URLs and access performance metrics for those pages.”
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