Everything You Need to Know about Metaverse
Metaverse is a universe within a universe. It refers to a VR world where one can explore, meet people, and build alternate realities, appearances, or lifestyles.
HubSpot contributor Pamela Bump has published an article explaining what marketers need to know about metaverse.
She says, “The metaverse aims to have a virtual world where users from all over can interact and do almost everything they can do in real life and then some.
Users can explore new worlds, shop, and trade. Metaverses like Roblox even allow users to build their own games within its world. Buying real estate within the metaverse is also possible— something companies like Gucci and Warner Music Group have already done.
Metaverse Statistics Marketers Should Know
- The metaverse’s value is expected to reach $678.8 billion by 2030.
- The metaverse has over 400 million monthly active users with 230 million coming from Roblox, 165 million from Minecraft, and 85 million from Fortnite.
- 36% of online adults are interested in using the Metaverse.”
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By discovering the social media habits of your target audience, you can craft campaigns that appeal to them. Search Engine Journal contributor Chelsea Alves has published an article highlighting the social media usage pattern of the Gen Z. She says, “Born between 1997 and 2012, Generation Z (Gen Z) are the first generation to have […]
Mastering the Social Media Hashtags
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How to Downsize Your Marketing Agency: Clients, Teams, and Beyond [Podcast]
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