Search Engine Land has published ‘An SEO guide to understanding E-E-A-T’ explaining what is E-E-A-T, why it matters to SEO, and tips to use it to your advantage.

Zoe Ashbridge says, “This comprehensive overview will dig deeper into E-E-A-T – specifically what it means, why it matters to SEO, and how to use it to your advantage.

In this article:

E-E-A-T: What does it mean for SEO and why is it important?

Trust is earned by demonstrating experience, expertise and authoritativeness, according to Google’s search quality rater guidelines.”

An SEO guide to understanding E-E-A-T

Search Engine Land


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