When it comes to social media marketing, you need to observe the follower’s behavior. For the best result, you need to publish the content when they are likely to engage.

Social Media Today has shared useful tips for TikTok publishing schedule.

Andrew Hutchinson says, “Here are some key tips to help you maximize your TikTok marketing approach in 2023.

Content approach

The key to successful TikTok marketing is creating content that aligns with organic posts in user feeds. TikTok users are on the platform for entertainment, and they don’t have to sit through ads like they would on traditional TV. If you don’t grab attention, and give them a reason to keep watching, they’ll scroll on by – so you need to create eye-catching videos that are similar in style to other content in the app.

But that doesn’t mean you need to latch onto the latest trend, or show yourself dancing to the latest trending track.

Ads are still ads, you just need to be conscious of how you’re framing them – because again, overt promotions repurposed from other apps or mediums likely won’t work.”

Planning for 2023: TikTok Posting Tips

Social Media Today

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