Michael Cottam has published an article answering the question ‘Does Google Penalize AI-Generated Content?’.

He says, “Let’s ignore for the moment the possible hypocrisy of Google leaning on AI in its search algorithms yet telling the rest of the world using it is cheating. Google’s position on CONTENT generated by AI is that it’s spam–see this article from Search Engine Journal from April 2022. Google’s John Mueller says:

“My suspicion is maybe the quality of content is a little bit better than the really old school tools, but for us it’s still automatically generated content, and that means for us it’s still against the Webmaster Guidelines. So we would consider that to be spam.”

What if you Wanted to Get Caught?

Starting in early 2022, I started seeing a new type of negative SEO links in attacks against a few of my clients. The attacker is creating pages with computer-generated nonsense on them–pages that are instantly obvious to any human that they’re garbage.”

Does Google Penalize AI-Generated Content?

Michael Cottam’s Blog

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