Four Ways to Grow Your Email List on Instagram
Social media integration can take your email marketing campaigns to the next level. Facebook and Instagram being the most popular networks, can be used wisely to build your email list.
Social Media Marketing’s Anna Sonnenberg has published an article featuring four ways to grow your email list on Instagram using organic tactics.
She says, “Instagram and Meta Business Suite have several tools for generating email subscriptions including options for both passive collection and targeted campaigns. Let’s walk through these built-in tools for collecting email addresses.
#1: Add an Email Opt In Form Link in Your Instagram Bio
The most straightforward method for passive email collection is to add a signup link to your Instagram bio. Depending on your team’s priorities and tools, you may have more than one option for creating a tappable link.
Direct Link From Bio
Does your company have a landing page with a subscribe form designed to collect email addresses from website visitors? You can link to it directly from your Instagram bio. Open the Instagram app, navigate to your profile, and tap the Edit Profile button.”
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