Google Analytics 4 is an analytics service that enables you to measure traffic and engagement across your websites and apps. It provides implementation instructions and reference materials geared toward a developer audience.

Social Media Examiner has published a new video ‘How to Use Google Analytics 4 for Marketing’ sharing some useful strategies to use GA4.

The SME team says, “Do you use analytics to measure your marketing? Are you prepared for the shutdown of Google Universal Analytics? Discover how to use Google Analytics 4 to continue tracking consumer behavior and measuring your marketing now and into the future.”

Social Media Examiner

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