Local SEO (Search Engine Optimization) is the process of improving search engine visibility for local businesses, primarily those with brick-and-mortar locations.

Search Engine Journal has published ‘The 15-Step Local SEO Guide: How To Find Hidden Opportunities’ to help you improve local SEO performance.

Brian Gareth says, “Picture this. You run a local business, and you have a website to help you with it. Maybe you are doing fine, though it could be better.

If only your site was a bit more prominent on the web, then you could have more customers and profits to help you feel more successful.

But how do you make it happen?

It’s possible that you don’t even have to imagine this situation; it could be your reality. Or, perhaps, someone living in this reality is turning to you for help.

You may already know the solution: local business + website = local SEO. That’s simple enough. But where exactly do you start?

Before you begin improving a website’s rankings, you need to know what exactly is wrong (and right) with it: weaknesses, strengths, and opportunities for improvement.”

The 15-Step Local SEO Guide: How To Find Hidden Opportunities


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