As the world prepares for another holiday season, rising costs of groceries, gas and other necessities have spurred some apprehension among consumers and brands alike. Understanding more clearly how shopper behavior is shifting as a result is key for brands looking to meet their needs.

Adweek is hosting a webinar ‘How Rising Inflation Is Shifting Shopping Habits’ on Friday, October 7, 2022, at 1.00 pm EDT.

The Adweek team says, “Join leaders from Future Publishing as they share insights from exclusive research into how consumer shopping habits are being impacted by financial uncertainty. You’ll find out:

  • Where people are making cuts to their budgets, and the amount they are prepared to spend
  • How shoppers will seek help navigating rising costs
  • Shoppers’ expectations of a brand’s role during this time.”

How Rising Inflation Is Shifting Shopping Habits

Adweek

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