Using customer data as a fuel for personalization, August 30 [Webinar]
You really want to put the customer first, truly at the center of your personalization efforts. You also have data at your disposal, loads of it.
VWO is hosting a webinar ‘Using customer data as a fuel for personalization’ on Tuesday, August 30, 2022.
The VWO team says, “Which data are you going to use to ensure that engagement and conversion KPIs are actually achieved? How do you collect this data on a recurring basis? How do you keep it updated and how do you then personalize across both online and offline channels?
- How personalization really works
- How to build your Golden Profile
- How to translate personalization strategy into action.”
ClickZ has published a new report ‘Future of Marketing: Why Personalization Matters’ explaining how personalization adds value to marketing. The ClickZ team says, “Consumers appreciate when companies recognise and prove they know their customers. With various ways to reach current and prospective customers, companies have numerous opportunities to personalize marketing messages. This report outlines whether […]
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First of all, Happy Thanksgiving to our American friends. Enjoy the day. We will. Rapid Profits can make your whole year happier. We will be enjoying family gatherings along with many millions of other Americans. We are looking forward to it. Some will have vegetarian meals; some will have turkey; some will have ham; all […]
Changes in technology, privacy, and customer behavior are disrupting digital marketing. But many of us are too busy to understand how these changes will affect our work and careers. MarketingProfs is hosting a webinar ‘The Future of B2B Marketing: Hot Advice & Smart Insights for 2023’ on Wednesday, December 14, 2022, at 12.00 pm ET. […]
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