Schema Strategy – How To Get More From The SERPs [Podcast]
Search Engine Journal has published a new podcast episode ‘Schema Strategy – How To Get More From The SERPs’ featuring Martha van Berkel, CoFounder and CEO of Schema App.
Watch this podcast to learn the following:
- How internet connectivity differentiates from schema.
- How important is marking your site to reflect the actual content?
- Why schema drift is important.
- How important is it to match up the signals that Google’s reading?
- Two reasons to do structured data.
- Where’s a good place to start your site on schema?
- Other happenings in the product, PDP page, schema & market world.
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