Guide to assessing a drop in Google organic traffic [Guide]

There are several factors that affect your site’s website traffic. By constantly monitoring your site, you can continue to maintain higher search engine rankings.

Marie Haynes of Marie Haynes Consulting has published a ‘Guide to assessing a drop in Google organic traffic’.

She says, “In this article, we’ll share detailed thoughts to help you assess a drop in Google organic traffic and determine if it is possible to reverse these losses. This advice is based on over ten years of experience in helping site owners diagnose and reverse traffic drops where possible.

We’ll cover the following:

• Google has updated their algorithms
• Technical site problems
• Recent site changes
• Seasonal changes or world events
• SERP changes
• Google penalty (manual or algorithmic)
• Competitors have improved
• Adult content
• A problem on Google’s side (rare).”

Guide to assessing a drop in Google organic traffic