The Google search engine results pages (SERPs) continue to get more complex and visual with hundreds of new SERP features.

seoClarity contributor Mitul Gandhi has published an article on evolution of the Google SERPs.

He says, “There’s a handful of SERP features that transform the results pages from primarily text-based to image-based.

Some of these include:

  • Product ads and listings​
  • Image listings​
  • Thumbnails in web listings​
  • Image carousels in web listings​
  • And more!

 

Image Pack

When the image pack is triggered, it ranks in position 1 more than 40% of the time.”

Evolution of the Google SERPs: New and Notable Search Features

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