A strong content marketing strategy can help you escalate your marketing performance. Quality content also helps you in building your authenticity.

Copyblogger contributor Sonia Simone has shared 10 steps to create a content marketing strategy.

She says, “Here are my recommendations for 10 vital elements when you’re studying how to create a content marketing strategy.

You may have additional thoughts while you’re on your journey to become a freelance writer, and I’d love to hear them in the comments!

#1: Document the Who

All good content, sales, and marketing depends on one factor above all others:

Who are we talking with?

Humans are complicated, and you could spend months or even years researching this. You’ll want to look for the middle ground between a deep understanding and six months in a rabbit hole.”

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