An effective local SEO strategy can help you strengthen your business by targeting prospective customers around.

seoClarity contributor Navdeep Multani has shared 12 best practices to improve local search visibility.

He says, “Implementing the advice below will set you far ahead of the majority of companies and lead to some nice improvements in the local search results.

So, what are those best local SEO tips? In no particular order:

#1. Optimize your Google Business Profile for Enhanced Listing and Additional Discovery

Just like each blog post and content asset needs to be optimized, so do your Google Business listings.

Claiming local listing for every location is the first step to gaining local visibility, but that’s only the beginning.

Appearing in Google maps results and the local results pack is enhanced by the following:

  • Additional categories you assign to your locations.
  • Relevant local attributes that help define how your business operates and its characteristics.”

Local SEO Tips: 12 Best Practices to Improve Local Search Visibility


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