Pictures speak louder than words. Similarly, when it comes to SEO, images help you impress your visitors. But they should not cause slow search experience.

Search Engine Journal contributor Matt. G. Southern has published an article featuring Google’s six tips to make your website load images faster and more efficiently.

He says, “These are Google’s tips for making images load faster and more efficiently.

1. Eliminate Image Cumulative Layout Shift (CLS)

CLS refers to instances where content on the page visually moves, or shifts, from one place to another as it’s loading.

While this problem isn’t exclusively caused by images, they can contribute to the problem if used incorrectly.

In most cases, CLS is easy to spot by looking for movement on a page during loading, but there are several tools to measure it.

For more on CLS, how to measure it, and how to fix it, see our comprehensive guide.”

6 Image Optimization Tips From Google

Search Engine Journal

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