Search Engine Watch has published a new guide ‘Modular Content Is The Key To Customizing Experiences At Scale’ to help marketers create content that delivers results.

The SEW team says, “Read this report to understand how to proceed with modular content initiatives in your B2C marketing organization.

In this Forrester report you’ll find:

  • Why modular content is the key to customizing experiences at scale
  • How modular content solves scaling issues through smart content reuse
  • Examples of successful modular content initiatives
  • Why modular content requires people, processes and technology shifts
  • How to start small with modular content to drive tests and CX transformations.”

Modular Content Is The Key To Customizing Experiences At Scale

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