Customer loyalty is more important than ever as businesses struggle to provide a consistent experience across the customer journey.

Adweek is hosting a webinar ‘Activating Customer Data to Inspire Loyalty’ on Thursday, March 17, 2022, at 1.00 pm EST.

The Adweek team says, “For Trifecta, a subscription meal service, real-time data insights were necessary to deliver a tailored customer experience encompassing health-conscious meal plans and workout recommendations. Its smart customer data platform (CDP) unifies data across 14 systems, analyzes customer journeys and leverages multitouch attribution models.

Find out more about this approach from Trifecta leaders Kyle Pate and Nery Solano, along with Treasure Data CDP evangelist Zack Wenthe. You’ll find out:

  • How to unify customer data across multiple disconnected silos
  • Ways to turn data insights into a competitive advantage
  • How better data enables cultural changes around marketing”

Activating Customer Data to Inspire Loyalty

Adweek

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