Advertising on Google helps you extend your online reach and make more sales online. By tapping in the most popular ad formats, you can make the most of your advertising efforts.

Koozai contributor Ellie Spinks has published an article highlighting 10 reasons your Google ads aren’t showing.

She says, “Looking for your ad but can’t seem to find it showing anywhere? Today I am going to talk your through 10 reasons why your Google Ads might not be showing and what you can do to start seeing them again.

1. Campaigns/Ad Groups/Keywords/Ads are paused

The first step to check is that you have not paused something which you don’t want paused. For an ad to be visible, you need to have an active campaign, ad group, keyword, and ad. If one of these are paused, your ads will not show.

2. Keywords are disapproved

Google Ads has the right to disapprove your keyword if it doesn’t align with their advertising policies. They do not permit advertising anything related to firearms, drugs, cigarettes, pornography, hard alcohol, fireworks, and more. Keyword approvals can be checked in the Google Ads platform by clicking into the Keywords tab and checking the status column of the keyword.”

10 Reasons Your Google Ads Aren’t Showing

Koozai

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