Social media platforms give you an opportunity to enhance your online reach. By creating a strong social media strategy, you can continue to grow the reach of your business.

Social Media Examiner’s Lisa D. Jenkins has shared four ways to help you use TikTok Promote to reach new audiences.

She says, “After months of testing, TikTok has released its new Promote feature, which allows you to promote your organic videos to reach new audiences. This is exciting news for anyone looking to find their target audience without their organic reach getting penalized or shadowbanned. TikTok may even reward those who hop on the new trend quickly.

Here’s how to set up a new video campaign to promote an organic video and analyze its performance.

#1: Choose a Goal for Your TikTok Promote Video Campaign

The first step in creating a Promote video campaign is setting a specific goal based on your overarching business objectives. You have three options: more views, more website visits, or more followers.

More Views

If you’re trying to reach a larger audience on TikTok to get the word out about your business or offering, choose More Views as your goal when setting up your campaign.”

How to Use TikTok Promote to Reach New Audiences

Social Media Examiner

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