Blogging is an art. By creating engaging blog posts, you can continue to win more sales and grow your profits.

Content Marketing Institute contributor Alexandra Cote has shared 15 creative and engaging ways to end your blog posts.

She says, “Here are 15 options to create more effective conclusions.

1. Address multiple points

When writing conclusions, I tend to stick to the classic structure:

  • Final words on the topic with one more keyword mention
  • Call to action to a product or service
  • Final question or food for thought that will motivate people to comment or share the post

Here’s an example of a multi-purpose conclusion for an article on email marketing from Get Response:

MailerLite adds visual elements to make the conclusion pop in its article about email branding”.

15 Engaging Ways to End Your Next Blog Post

Content Marketing Institute

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