Heading tags are HTML code on a webpage that helps distinguish the parts of a webpage and tie ideas together. These tags help search engines and website visitors to identify various sections of a site.

Bruce Clay has published an article explaining heading tags and there importance for SEO.

He says, “Search engines crawl webpages to better understand what they are about. One of the ways we can help search engines better understand the content on a webpage is through heading tags.

If you consider that heading tags act as a table of contents for a webpage, then you can see how scanning the heading tags on the page could quickly help the search engine know what the webpage is about.

Of course, search engines are always getting better at understanding webpage content. So heading tags alone do not make or break a webpage’s rankings.

However, many of the same principles that search engines were built on long ago for crawling and understanding web documents still apply today. And heading tags are a simple way to help them do their job”.

What Are Heading Tags and Why Are They Important to SEO?

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