Are You Making These Google Ranking Mistakes?
With a combination of effective SEO strategy with the selection of the right keywords, you can achieve higher Google rankings and grow your business.
Content Marketing Institute contributor Manick Bhan has published an article highlighting five mistakes that Google doesn’t like and how you can stop making them
He says, “Here are five common reasons pages don’t rank higher – and what you can do to change that.
1. Pages with poor content quality
When someone says they want to rank in search results, I ask, “Do you really think that your content is worthy of page 1?” Most of the time, the answer is no. That’s one contributing factor explaining why 90.6% of pages get zero organic traffic from Google.
In the early days of SEO, the inclusion of the right keywords was all that was needed to rank. Now, Google understands how comprehensive, original, researched, and optimally organized your content is”.
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Google Search Central has published the latest video episode of ‘Google Search News (Dec ‘22) – Search Essentials, ranking systems, and more!’ featuring John Mueller and Lizzi Sassman. In this December episode of Google Search News, John Mueller and Lizzi Sassman go over recent updates and announcements in Google Search. They cover: Search Essentials Site […]
The team Google E-E-A-T refers to Experience, Expertise, Authoritativeness, And Trust. Erik Emanuelli has published a comprehensive guide explaining Google E-E-A-T. He says, “Google E-E-A-T is the recent update to the quality rater guidelines. The most important change consists of the letter E added to the start of the popular acronym E-A-T (expertise, authoritativeness, and […]
Michael Cottam has published an article answering the question ‘Does Google Penalize AI-Generated Content?’. He says, “Let’s ignore for the moment the possible hypocrisy of Google leaning on AI in its search algorithms yet telling the rest of the world using it is cheating. Google’s position on CONTENT generated by AI is that it’s spam–see this article from Search […]
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