Your Guide to Performing Site Audits

Regular website audits can help you to keep your website user-friendly and search-engine-friendly. Site audits play an important role in keeping your website healthy.

RankRanger contributor Liraz Postan has published a complete guide to performing website audits.

Postan says, “Your website audit should include back-end factors, front-end factors, and link quality. This sounds confusing, but these five steps are going to help you handle each one quickly and efficiently.

Start a Website Crawl

The most important aspect of your site audit is the website crawl, which should only take about five minutes when you use Rank Ranger’s audit. The first thing you have to do is enter your website URL into the bar and click on the search button. There is a site audit section that you can click on. It’s going to start scanning the entire website and each webpage. When it’s done, you are going to get a lot of information. (That’s my favorite part!)

Generally, it tells you about any problems on your site, such as a low word count, duplicate content, unlinked pages, or too many redirects”.