Is Amazon Targeting SMBs with Search Ads? [Podcast]
RankRanger has published a new podcast episode ‘Is Amazon Targeting SMBs with Search Ads?’.
Listen to this podcast to learn:
- How Amazon might be leveraging Search Ads to compete with local suppliers in unexpected ways
- What Amazon’s paid search strategy implies about the overall direction of the platform
- How Amazon’s use of search ads might impact a competitor’s ad budgets negatively.
Sharing is caring
Comments are closed.