Personalization is the key  to achieve marketing success. You can excel in your content marketing by customizing your content according to needs and interests of your audience.

Content Marketing Institute is hosting a webinar ‘The Psychology of Personalizing Content: How to Drive Growth in Crowded Channels’ on WednesdayAugust 5, 2020 at 2.00 pm EDT.

The CMI team says, “82% of people trust the voice of the customer over brand or product messaging*. Discover how, by generating scalable customer testimonials and proof points, you can boost your content strategy and capture the attention and trust of your audience.

In this webinar you’ll learn:

  • Tips on how to leverage customer feedback in your marketing campaigns
  • Best practices on utilizing the voice of customer data in content across the organization
  • Benefits and ROI of adopting a customer-centric approach to content”.

The Psychology of Personalizing Content: How to Drive Growth in Crowded Channels

Content Marketing Institute

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