By understanding how Google analyzes you content, you can improve your search engine marketing. Keyword stemming is the process that enables you to learn about Google’s ability to understand different word forms of a specific search query.

Yoast has published an article to help you understand keyword stemming.

The Yoast team says, “When people talk about keyword stemming or a stemming algorithm, they mean that the algorithm is able to recognize different word forms of a certain keyword. That’s exactly what the word forms functionality in Yoast SEO does. In regard to synonyms: we do not automatically detect these, but we do allow you to enter synonyms which will then be taken into account in our SEO analysis.

Maybe we should have called our word forms functionality stemming. But it’s a difficult word to explain to people. So, we’ll stick with word forms.

Keyword stemming and SEO

Google has become very smart. It understands text. It understands context. In order to stand a chance in the search engines, you need to write awesome texts that show your authority on a certain subject. Content stuffed with keywords does not rank anymore. Google hates that and your users hate that”.

What is keyword stemming?

Yoast

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