Creating Social Videos That Grow Strong Connections [Podcast]
Video is one of the most popular for of social media content. It helps you to engage your audience for promoting your products and services online.
Social Media Examiner’s Michael Stelzner has published a new podcast episode ‘Creating Social Videos That Grow Strong Connections’ featuring Matt Johnston.
Stelzner says, “Wondering how to use video to build stronger connections with your customers and prospects? Looking for a process to follow for your next video?
To explore how to create emotional connections with video, I interview Matt Johnston on the Social Media Marketing Podcast.
Matt is a former journalist turned video marketing expert and founder of Guide Social, a video marketing agency that helps businesses get mass attention. He hosts The Video Marketing Podcast and is author of the book, Producing Empathy.
Matt shares his HERO process for creating empathy-driven video and explains how any business can use storytelling to create marketing videos people will share”.
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