According to an eMarketer study, more than 75% of US marketers will use Instagram for marketing in 2020. With continuously rising user base, Instagram has become a popular marketing platform for the companies.

You can promote your products on Instagram with well-crafted content. HubSpot contributor Sophia Bernazzani has shared a step-by-step guide to help you edit Instagram photos for better performance.

Bernazzani says, “In this post, we’ll help you turn unedited photos — like the one on top of a Peruvian desert — into ones that are much more compelling, like the one below:


How To Edit Instagram Photos: A Step-by-Step Guide

1) Start with a great photo.

No amount of editing will fix a photo that wasn’t shot well in the first place. When it comes to posting something awesome on Instagram, it’s all about photo quality — and that starts with a photo that’s great even before you adjust it in the app.

You don’t need to be a photographer to take great photos for Instagram. All you really need is a smartphone and the willingness to learn some key tips for how to use it”.

How to Edit Instagram Photos: A Step-by-Step Guide to Using Instagram Filters & More


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