Any business could not survive without customers. And to keep your customers happy and retain them for a long period you need to provide great customer service.

HubSpot contributor Swetha Amaresan has shared 40 customer service statistics that are important for 2020.

Amaresan says, “There are many ways to make your brand more customer-focused. Consider the following statistics on customer service to help you brainstorm new strategies for strengthening your customer service team.

40 Customer Service Stats to Know in 2020

The Importance of High-Quality Customer Service

1. 90% of Americans use customer service as a factor in deciding whether or not to do business with a company. (American Express)

2. Investing in new customers is between 5 and 25 times more expensive than retaining existing ones. (Invesp)

3. 49% of American consumers switched companies last year due to poor customer service. (New Voice Media)

4. 81% of Americans believe that business are either meeting or exceeding their customer service expectations”.

40 Customer Service Stats to Know in 2020

HubSpot

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