The new year has started and we are about to enter its second month. But we can always help ourselves by knowing how experts see the year in terms of marketing trends.

Searchmetrics contributor Stephen Bench-Capon has shared 2020 digital marketing trends as expressed by eight marketing leaders.

Capon says, “Making predictions about the future of digital marketing can be a thankless task – it’s not easy to second-guessing Google or to picking out which of today’s trends are going to shape tomorrow’s world. Luckily, we found a few individuals bold enough to make predictions and share their thoughts on how they expect SEO and digital marketing to change in 2020. As always, do feel free to join the discussion in the comment section and let us know which developments you are most excited about this year.

Going into 2020, what’s your favorite piece of advice for marketers?

Hazel Volker, Digital Solutions Specialist, Mr Price Group

“I love this piece of advice from Tara Robertson: She says that the need for content and experiences that favor quality over quantity is going to increase. She describes the current climate as the ‘age of authentic marketing’, and I agree with her assertion that you can grow loyalty amongst your audience”.

SEO in 2020: Experts Predict Top Digital Marketing Trends

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