Strategies to Use Headings for Better SEO
There are several elements that play important role in helping you to achieve better search rankings. Your web page heading is one such element that tells the search engine about your page.
Search Engine Journal contributor Roger Montti has shared some useful tips on using headings for improved SEO based on insights shared by Google’s John Mueller.
Montti says, “Google’s John Mueller offered a clear explanation of how Google uses H1, H2, HTML headings. This explanation shows the role heading elements play in ranking and how you should use them.
How to Use Heading Elements?
On a Webmaster Hangout, a publisher asked John Mueller what was the best way to use headings.
Here is the question as read by John Mueller:
A long question on headers and H1, H2, H3… What is the best setup?
Background on Heading Tags for SEO
In the early 2000s, heading elements (H1, H2, H3) were actual ranking factors. It was mandatory to add your keywords in the headings if you wanted to rank”.
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