Your Guide to Choosing Best Facebook Ad Type for Your Business
Approximately 1.6 billion people worldwide are connected to a small business on Facebook. By advertising on Facebook you get an opportunity to put your products and services in front of them.
HubSpot contributor Bethany Cartwright has shared a short guide to choosing the best Facebook ad type for your goals.
Cartwright says, “In this post, we’ll walk through each of the different Facebook Ad types and help you figure out which ads you should run for different campaign goals.
1. Post Engagement
If you regularly post content on your Facebook page, you probably know that some content performs better than others. With Facebook post engagement ads, you can drive more engagement on individual posts and expand its original reach. This helps you generate more activity on your posts and helps you get more organic followers quickly by offering them the kinds of posts they’ll see more of if they follow you”.
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