Social media platforms are growing by attracting more users and creating a way for the advertisers to reach those users. It’s time to know how the social media landscape will respond to the marketers’ need in 2020.

ClickZ contributor Tereza Litsa has shared five key predictions on social media in 2020.

Litsa says, “We’re gearing up towards a new year that is full of challenges and opportunities for marketers and leaders who want to make the most of social media.

2019 was a very interesting year for social media marketing both in terms of the rising trends but also the emerging technologies that got us thinking of the best ways to include them on our strategies.

It’s a good time now to step back and review your current strategy and what you need to change in 2020.

Here are five key trends for 2020 to keep an eye on:

Going beyond likes

Instagram has started testing the idea of making the like counts private for a number of users all over the world. Private like counts make an interesting experiment both for our personal and professional use of Instagram”.

Five key social media trends that will shape 2020

ClickZ

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