A strong local SEO strategy helps you to reach out your prospective customers via search engines. You can develop such strategy by working on content, on-page optimizations, and link building focused on localized intent.

Google SEO

MOZ team has published a new video ‘The Local Algorithm: Relevance, Proximity, and Prominence’ featuring Mary Bowling.

Watch this video to learn how you can benefit from local search algorithms.

MOZ team says, “How does Google decide what goes into the local pack? It doesn’t have to be a black box — there’s logic behind the order. In this week’s Whiteboard Friday, renowned local SEO expert Mary Bowling lays out the three factors that drive Google’s local algorithm and local rankings in a simple and concise way anyone can understand”.

The Local Algorithm: Relevance, Proximity, and Prominence


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