Website redesigning is necessary to give a refreshing touch to your website and make your visitors find it updated. Though website redesigning is a cumbersome task, you can do it with right planning and an effective strategy.

State of Digital contributor Lee Wilson has shared five ways to avoid website redesign failures.

Wilson says, “There are tried and tested best practice approaches discussed in this article which will enable your future web redesign projects to protect marketing performance and satisfy key staff.

So, onto the ‘5 Ways to Avoid Website Redesign Failures’.

#1 – Verify that a Website Redesign is a Right Choice

Frequently site redesigns are scheduled as events.

This may be a bi-yearly freshen up of the brand, site, and offerings.

It may be something more substantial factoring in user behavior refinement, technology change, and structural overhauls.

Either way, you should not overlook the requirement for a redesign sanity check session, planning and evaluation body of work”.

5 Ways to Avoid Website Redesign Failures

State of Digital

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