Innovative content can help you to strengthen your Instagram marketing performance. User generated content (UGC) could turn out to be a big asset if you can utilize it strategically.

Social Media Examiner contributor Ann Smarty has shared three ways you can use UGC to improve your Instagram marketing strategy.

Smarty says, “According to eMarketer, more than 75% of businesses surveyed plan to use Instagram as a marketing channel in 2020 so standing out in this crowd is not going to be easy.

Here’s how you can use UGC for your brand to help grow your Instagram presence.

#1: Collect, Organize, and Curate Your Brand Mentions

Obviously, the first step to collecting, organizing, and curating your brand mentions is to set up an efficient social media listening routine. There are many solid solutions to try; however, given the content-repurposing aspect of this strategy, Agorapulse is a good option because it offers a few handy task-management features.

Agorapulse’s Medium plan ($99/month) lets you add up to 10 social media profiles and two team members. So you can add your Twitter, Instagram, and LinkedIn accounts and several Facebook pages, all managed through a single dashboard in Agorapulse”.

How to Create an Instagram Content Strategy With User-Generated Content

Social Media Examiner

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