Quora is a 10-year old platform now and it has more than 300 million monthly users. You can use Quora for reaching your brand’s audience.

You can establish your expertise on Quora and create a following.

Ahrefs contributor Si Quan Ong has shared an article highlighting four ways you can use Quora to enhance your marketing.

Ong says, “Facebook, Instagram, Twitter, LinkedIn, Reddit, Snapchat, Quora, and now TikTok. Let’s be honest: one of the biggest challenges facing businesses is figuring out which social channel to actually prioritize.

Rather than convince you to be on Quora (it’s not right for everyone), I’d like to share the reasons behind our decision. If you resonate with any of them, you might want to consider the platform seriously.

1. Support existing and potential customers

As the Ahrefs brand grows and our reach broadens, more people start to recognize our name but don’t know exactly what we do. Or they might be in the “consideration” phase of the buyer’s journey and are trying to compare different solutions on the market”.

Quora Marketing: ~1 Million Views Generated. Here’s How to Replicate Our Success


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