You email marketing success begins with an expressive subject line which tells your subscribers what’s inside for them.

Impact contributor Ramona Sukhraj has shared 16 email subject line examples to help you improve your email marketing campaigns.

Sukhraj says, “To help you get the most out of them and win your readers over with your next campaign, I’ve compiled 16 brilliant email subject line examples and the strategies behind them.

Email subject lines examples


The key to getting any email clicked is piquing curiosity or interest. One of the easiest ways to do that is by being brief. 

Brevity leaves a lot of room for questions in the reader’s mind — and what’s the easiest way to answer them? Clicking through. 

Plus, roughly 46% of emails are opened on mobile devices and most email clients truncate email subject lines longer than 33-43 characters on mobile. So, if you want to get your message across, keep it short”.

Email subject line examples: 16 world-class examples to inspire your next campaign


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