Lessons to Improve Local SEO Performance
Local SEO is important for small businesses that operate locally. Effective local search engine optimization strategy enables them to target the searchers who are looking for the products and services offered by them.
Vertical Leap’s Ben Olive-Jones has shared an article highlighting some important lessons he learnt from Learn Inbound conference.
Jones says, “Last month, Learn Inbound held its 2019 marketing conference at the Aviva Stadium in Dublin, Ireland, with 20 speakers taking to the stage over the two-day event. One of the highlights was a presentation from Wikimotive’s Vice President of Search, Greg Gifford, on increasing local SEO visibility.
Instead of repeating the same old tips we’ve heard a hundred times before, Greg goes the extra distance in his presentation, offering practical tips and insights on how businesses in the UK and Ireland can get ahead in local search. You can watch his presentation in full on YouTube (37:52) but we’re summing up all the best points from his talk right here.
Understanding local SEO in 2019
As Greg mentions in his presentation, any businesses with a physical location or serving customers in specific geographic areas should be doing local SEO”.
HubSpot has published a new video ‘How to Find Influencers to Promote Your Small Business in 2023’ sharing useful tips to find the right influencers for your business. The HubSpot team says, “Are you looking to promote your small business on social media but don’t have a massive budget? Influencer marketing could be the answer. […]
ClickZ has published a new report titled ‘A Guide to Understanding How IP Data Helps Marketers’. The ClickZ team says, “An IP address is the unique address that identifies an Internet-connected device, be it a computer, mobile phone, connected TV or smart refrigerator. Without it, the Internet wouldn’t be able to tell one device from […]
Semrush has published a new video ‘Achieving Work-Life Balance: Essential Tips for Success’ as part of the Small Business Big Results show. The Semrush team says, “What, exactly, is work-life balance? Who, within a business, is ultimately responsible for work-life balance? Does this solely fall on the shoulders of the business owner to empower their […]
Content Marketing Institute has published a new video from #CMWorld 2022 titled ‘Data: The 4-Letter Word You Need to Embrace’ featuring Inbar Yagur. The CMI team says, “This is a clip from Inbar Yagur’s session at Content Marketing World 2022 called Data: The 4-Letter Word You Need to Embrace.” Content Marketing Institute Sharing is caring
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