Local SEO is important for small businesses that operate locally. Effective local search engine optimization strategy enables them to target the searchers who are looking for the products and services offered by them.

Vertical Leap’s Ben Olive-Jones has shared an article highlighting some important lessons he learnt from Learn Inbound conference.

Jones says, “Last month, Learn Inbound held its 2019 marketing conference at the Aviva Stadium in Dublin, Ireland, with 20 speakers taking to the stage over the two-day event. One of the highlights was a presentation from Wikimotive’s Vice President of Search, Greg Gifford, on increasing local SEO visibility.

Instead of repeating the same old tips we’ve heard a hundred times before, Greg goes the extra distance in his presentation, offering practical tips and insights on how businesses in the UK and Ireland can get ahead in local search. You can watch his presentation in full on YouTube (37:52) but we’re summing up all the best points from his talk right here.

Understanding local SEO in 2019

As Greg mentions in his presentation, any businesses with a physical location or serving customers in specific geographic areas should be doing local SEO”.

Local SEO lessons from Learn Inbound 2019

Vertical Leap


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