To achieve success in your social media marketing strategy it is important to create compelling content. Attractive and meaningful content helps you to engage your target audience.

Orbit Media contributor Barry Feldman has shared 12 social media content ideas which can help you to improve user engagement.

Feldman says, “Let’s dig in now to 12 social media content ideas that could help increase engagement on your followers’ feeds and your profile pages.

1. Shoot and share itty bitty videos

Social video generates 12 times the shares than text and images combined. 92% of mobile video consumers share videos with others. (Source: WordStream)

Video continues rocking the web and every social platform has become a viable video channel. Are you avoiding video because you lack the chops to shoot and edit broadcast quality stuff? Get over it and get into it by making short and simple video clips with your phone and posting them on Facebook, Instagram, Twitter, and LinkedIn.

2. Go live “on the air/wire”

The 15th edition of Sprout Social’s Index, titled, Empower & Elevate, reveals that two of the top four things consumers want to see”.

12 Social Media Content Ideas for Less Predictable Posts  

Orbit Media Studios

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