Webinars help your brand to build trust with your audience. By hosting regular webinars you can connect with the audience and share knowledge so that they can be persuaded to make a purchase.

Copyblogger’ Sonia Simone has published a new podcast on ‘How smart, nimble companies are using webinars today’ on Rainmaker.FM.

Simone says, “Some people feel that webinars seem a bit old-fashioned. But there are a lot of fresh, effective ways that smart companies are using webinars for lead generation, prospect maturation, and customer retention … as well as getting the sale.

In this 27-minute Episode, Beth and I talked about:

  • How smart companies are using webinars to drive business results
  • Ways to use webinars other than sales presentations (although those are great, too)
  • Recommendations on specific platforms and their benefits
  • Some do’s and don’ts for your own webinars”.

How Smart, Nimble Companies Are Using Webinars Today


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