With the increase in the use of mobile devices, optimizing for voice search is very important to achieve SEO success. According to a Gartner research, 30% of all browsing sessions will include voice search by 2020.

Convince & Convert’s Ann Smarty has shared four steps to help you optimize websites for the voice search.

Ann says, “Voice search has been a hot topic for a few years now, but digital marketers are still trying to figure out the best way to take advantage of it.

While most digital marketers have a basic understanding of SEO, voice search is a more complicated issue.

First, how do we know if it is worth investing our time and resources into it?

We’ve seen well-publicized stats:

  • Nearly 40 million Americans were said to own a smart speaker back in 2018, and new technology adoption is the driving source behind voice search growth.
  • By 2020, as much as one-third of web browsing was predicted to be screenless”.

How to Optimize Your Website for Voice Search and Featured Snippets

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