Quality content, backlinks to your website, site speed, social media presence etc. are the prerequisites for achieving higher search engine rankings. Along with these you also should keep a close watch on updated Google algorithms so that you can modify your SEO strategy.

Searchmetrics contributor Jordan Koene has published a new podcast episode titled ‘Ranking factors and the Google algorithm’.

Listen to the podcast and learn the following:

  • How ranking factors represent the SEO community’s ongoing interpretation of the Google Search Algorithm
  • The definition and differences of and between technical and content ranking factors
  • The very one-sided nature of relationship between Google and SEOs.

Ranking factors and the Google Algorithm

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